Staying safe on Google
Google is the most powerful technology company in the world and one of the world’s most valuable brands due to its market dominance, data collection, and technological advantages in the area of online advertising, cloud computing, computer software, quantum computing, e-commerce, AI and consumer electronics. Google has grown in multiple products and services beyond its […]
Stay safe from WhatsApp scams
WhatsApp is the most popular messaging tool worldwide, with over two billion users, and it is almost like oxygen for all of us. It is the second-most downloaded app. WhatsApp may be a good way to remain in contact with friends and family around the world. While the main feature is texting, WhatsApp also allows […]
Women, stay safe online
The internet is an essential part of our daily lives. Its instant broadcasting capability has changed the lives of billions of people, particularly women. Women’s opportunities are expanded by the Internet, which allows them to increase their employment opportunities, earn additional income, and gain access to knowledge, boosting economic growth and creating a more inclusive, […]
Screen Sharing Frauds
Screen-sharing fraud is a type of social engineering (phishing) fraud where the hackers impersonate an employee of a bank or payment app and ask people to download a screen-sharing app to gain remote access. The fraudsters who are behind this fraud deceive people by making them believe that screen sharing provides them with easy access […]
Up-guard against cyber traffickers
Connections across boundaries are becoming faster and stronger as technology continues to advance. While this is being wonderful for families, long-distance friends, and people with common interests, it also makes it easier for traffickers to search out, recruit, and exploit unsuspecting victims without getting caught. Cyber trafficking means online trade of humans for the purpose […]
Advance Fee Frauds
Social engineering crimes committed by fraudsters by impersonating buyers and sellers have increased manifold. Phishing, vishing, and smishing (messages sent via email, social media, and texting platforms) are techniques used to trick customers into disclosing their passwords, credit or debit card numbers, CVV OTP, MPIN, UPIN, and QR Code. The fraudsters use this gathered information […]
Biometrics New Weapon for Fraudsters
Technology has become an integral part of every aspect of our lives with the technology revolution we’ve witnessed many changes within the last twenty years. With the ever-increasing digitisation in our country, be it mobile & data penetration or digital banking platforms, it’s become very challenging to safeguard one’s identity. In the current scenario of […]
Don’t get influenced by social media influencers
Consumers today expect trustworthy brand relationships through influencers and celebrity endorsements, but trends show that brands are shifting away from expensive celebrity endorsements and moving towards influencer marketing to promote their products or services. Core reasons for Influencer endorsement rise is , (a) The consumers purchase products supported by influencers (b) Consumers trust online opinions […]
Interacting with Fans & Clients on Social Media
Having meaningful conversations with your connections on social media should be your utmost priority. The success of the business is largely dependent on how well the brand manages its interactions with customers on social media. Sales and, to a significant extent, brand loyalty and connection can also benefit from social media. Below we have listed […]
Do not scan QR code to ‘Receive’ Money
The country is rapidly moving towards a cashless economy as digital transactions have made life easier by eliminating the need of travelling to pay cash or log on to the internet NEFT or RTGS transactions are completed via a short-term payment called the Unified Payment Interface (UPI), offered by the National Payment Corporation of India […]
