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Social Media Officer - diploma

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Purpose of Social media officer Diploma :

The purpose of a short-term diploma course for Social Media Officers, particularly tailored for large organisations, is to equip professionals with the comprehensive skills and knowledge necessary to effectively manage and strategise social media operations within a corporate setting. 

Course CuRRICULUM :

Month 1: Foundations of Social Media

Introduction to Social Media
Content Creation and Strategy
Branding and Marketing
Analytics and Insights

Month 2: Advanced Skills and Tools

Advanced Content Creation 
Social Media Tools and Software
Social Media Advertising
Crisis Management and PR

Month 3: Practical Applications & Prof Development

Project Work
Legal and Ethical Considerations
Industry Insights and Trends
Career Development and Final Assessment

Course Details :
  • Course Duration : 03 Months
  • Mode of Session : Hybrid Mode
  • Online Lectures: Conducted weekly with industry experts.
  • Reading Materials: Provided at the start of each module.
  • Assignments and Quizzes: Regular assessments to reinforce learning.
  • Discussion Forums: Ongoing interaction and discussion among peers.
Course delivery :
  • Industry Experts: Professionals with extensive experience in social media and digital media ethics.
  • Legal Advisors: Experts in Indian and international data protection laws.
  • Social Media  Specialists: Practitioners with hands-on experience in Social media and its governance
Competencies developed :
  • Strategic Leaders: Graduates will be adept at leading social media initiatives that directly contribute to the organisational goals.
  • Content Experts: Professionals capable of producing and managing content that resonates with diverse audiences.
  • Analytics Savvy: Officers who can utilize analytics to steer social media efforts towards measurable success.
  • Crisis-Ready Professionals: Equipped to handle any social media-related crises, protecting and even enhancing the organization’s reputation.
Enrollment criteria :
  • Eligibility : Graduates in any discipline, preferably with a background in IT, law, or management
  • Application Process : Submission of academic credentials and a statement of purpose.
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