About Us

About Us

End Now Foundation is India’s first non-profit organization, Advocating for Better Internet Ethics and Digital Wellness to Evoke Responsible Online Behavioural Patterns amongst "Women / Children / Teens / Adolescents".

We collaborate with a goal of Advocacy on Digital Safety. To achieve this goal, we develop and deliver high-quality digital and media literacy resources that create awareness and educate people. We provide leadership in advancing digital and media literacy in educational institutions and corporate sector, among other diverse sections of the societies with a special focus on safe guarding women and children from all digital offences.

Our Core founding team members are experts in Digital Safety. All of them are Speakers, Column Writers and (few) Radio Jockeys and they are specialist's in advocacy of digital detox, digital wellbeing, work:life balance and building a healthy relationship with technology, Online Reputation Management, Cyberbullying, Cyber Laws, Monitoring & Controlling Social Media Usage, Fake News, Mis Information, Digital Hygiene and Digital Parenting ..

Mission

Mission

To Advocate on Digital Safety : Cyber Crime, Social Engineering Crimes, Smartphone Addiction, Cyber-bullying, Digital Parenting, Online Reputation Management, Digital Hygeine, Online Surveillance and Online Fake News, Misinformation and other digital areas through various groups of people. (Digital Safety Experts, Campaigners & Cyber Rakshak's)

Provide Advocacy through (a) Advocacy by Digital Safety Experts - "Cyber Suraksha" (b) Advocacy by Student Ambassadors - "Cyber Rakshak's" (c) Advocacy by FM Radio - "Cyber Guru" and (d) Advocacy by Organisations - "Digital Wellbeing Councils".

Advocating for better Internet Ethics and Digital Wellness to evoke responsible online behavioural patterns amongst "women / children / teens / adolescents".

Establish Digital Wellbeing Councils at all Educational Institutions and Establish Toll-Free Digital Safety Support Centre.

Belief

Belief

Proper Checks & Balances

  • Proper checks and balances by platform providers, government and cyber-crime police departments
  • Proper grievance redressal system by social media platform providers & government and cyber-crime Dep't agencies.
  • Alternate to 66a of information technology act.
  • Special Provisions in Information Technology Act for Protection of Women and Child.
  • More Emphasis of Digital Advocacy on Women and Child Safety.
  • Cyber-crime police personal availability at all police stations.
  • Establish Digital Wellbeing Councils for better Internet Ethics and Digital Wellness to evoke responsible online behavioural patterns amongst "women / children / teens / adolescents".
  • Include digital safety education in nation skill development programs.
  • Research on New Trends of Cyber Crimes / Modus Operandi on Women & Child through Vernacular Language.
  • Proper Grievance Redressal System / Agreement and it Exit Policies of 3rd Party vendors of Social Media to Safe Guard IP Rights and their associated revenues of the original content creators.

Alternatively

  • Create cultural awakening
  • Engage people
Objectives

Objectives

  • Be the first approachable source for latest news, legal and other vital information on Digital Safety.
  • Create awareness on the problems faced due to Digital Abuse, and the need for proper management of social interactions.
  • Advocating for better Internet Ethics and Digital Wellness to evoke responsible online behavioural patterns amongst "women / children / teens / adolescents"..
  • Train people to be self-reliant and bold to face the Digital Abuse and react in an effective manner when encountered.
  • Promote and strengthen the participation of students, youth and corporate employees in digital wellbeing.
  • Identify, support and counsel the victims of Digital Abuse.
  • Reduce disparities between both genders in all aspects of online activities.
  • Develop education programs / single credit course in Universities related to Digital Wellbeing.
  • Encourage participation of youth in Anti: Cyber-bullying, Cyber Crime, Smartphone Addiction, Online Reputation Management, Digital Hygiene and Fake News drives across the nation.
  • Promote conflict resolution among the people.
Our Activities

Our Activities

Cyber Suraksha - Advocacy by Digital Safety Advocates

Conduct Awareness Seminars / Talks / Workshops / Debates / Panel Discussions

Advocacy on Digital Safety in Schools, Colleges, Universities & Corporates

First of Kind, Individual Social Responsibility Initiative in India.

Proving Advocacy on Digital Safety for better Internet Ethics and Digital Wellness to evoke responsible online behavioural patterns amongst "women / children / teens / adolescents".

Note: Done by Digital Safety Advocates & Campaigners

Cyber Guard - Our Technology Division

It’s network of Intellectual Team : Academicians / Bureaucrats / Cyber Lawyers / Cyber Safety Enthusiast & Digital Wellbeing Experts.

First of its kind , Intellectual Social Responsibility Initiative in India.

Develop Technologies i.e. iOS and Android Mobile Applications.

Research on all types of Social Engineering Crimes happening on Social Media Platforms.

Develop Content / Visuals / New Areas of Research / Women & Child Safety Book / Smart Phone Addiction Therapy & Smart Phone Addiction Standard Clinical Scale.

Note: Done by Intellectual Teams Both External and Internal.

Cyber Rakshak - Advocacy by Ambassadors

Cyber Rakshak program was conceptualised to channelize the energy of students towards spreading awareness about Digital Safety and hence, transforming them into powerful and responsible agents of change in the society.

First of its Kind, Student Social Responsibility Initiative in India.

The four pillars approach

  • Addiction
  • Fake News
  • Cyber Crime
  • Cyber Bullying

With the below main objectives are:

  • Advocating about Digital Safety
  • Making Digital Safety information and tools accessible to all
  • Reducing victims of cyber crimes
  • Providing De-Addiction support for digital addicts
Know more

Cyber Guru - Advocacy by F.M. Radio

Advocacy for digital Safety Through FM Radio - Radio City 91.1 (Hyderabad) - Every Sunday @ 06:00 PM to 07:00 PM

First of its Kind , Organisational Social Responsibility Initiative in India.

Objective of Cyber Guru

  • Advocacy on Digital Safety
  • Accessible Informations and Tool to all common people
  • Reduce Victims of Cyber Crimes & Social Engineering Crimes
  • De-Addiction Support

Digital Wellbeing Council - Advocacy by Organisations

As technology becomes more and more integral to everything we do, it can sometimes distract us from the things that matter most to us.

First of its Kind, College Social Responsibility Initiative in India.

Offering Single Credit Course on Digital Wellbeing in all Autonomous Colleges and Universities.

Implement Digital Wellbeing Council - Proving Advocacy on Digital Safety for better Internet Ethics and Digital Wellness to Evoke Responsible Online Behavioural Patterns amongst "Women / Children / Teens / Adolescents".

Cyber Talk – Advocacy by News Paper

First of its Kind, Organisational Social Responsibility Initiative in India

Explanation about a Cyber Topic, followed by Safety Tips. We also take industry experts viewpoint and narrative on Cyber Talk Column. It Publishes Every Tuesday on “Telangana Today” News Paper

Objective of Cyber Talk:

  • Advocacy on Digital Safety
  • Accessible Information and Tool to all common people
  • Reduce Victims of Cyber Crimes & Social Engineering Crimes
  • De-Addiction Support

Statistics

Statistics

Overview

A statistic survey shows that, in the current scenario an average teenager’s cyber behavior is as shown in the image below:

From the online presence patterns and cyber activity as shown, it may be observed that the younger age groups are more vulnerable to cyberbullying and cybercrime. Not only the younger age groups, but also the corporate sector is prone to Digital Abuse.

The following acts can lead to trap in cybercrime's:

  • Sharing /misuse of photographs on social media, without permission of the victim.
  • Posting offensive comments on the social media posts of the victim.
  • Luring in the mask of friendship, gradually leading to harassment (sexual or other forms).
  • Sharing personal data or information such as phone number of the victim on globally accessible digital spaces.
  • Invading data privacy.
  • Stealing or demanding for personal account credentials and misusing the victim’s accounts without actually being authorized to do so.
  • Send mean, hateful, threating text messages, IMs, emails and other forms of social media communication.
  • Know more data
Our Approach

Our Approach

We spread cyber wellness awareness in various segments,
especially the cyber active parts of the society like educational institutions and corporates.

Educational Institutions

  • Conduct seminars to educate and create awareness.
  • Encourage the students and faculty members to sign an offline/online Pledge against cybercrime, cyber-bullying, smartphone addiction and fake news.
  • Conduct theme based competitions, such as elocution and painting for Institutions having Digital Wellbeing Councils.
  • Appoint one digital-safety counsellor at the campus (1 teacher/lecturer & 3students).
  • Provide the information in printed collaterals.
  • Partner and mark up as a Digital Well Being Council.

Corporates

  • Conduct seminars to educate and create awareness.
  • Include awareness on cyber-safety as a part of induction.
  • Encourage employees to sign an offline/online Pledge against Digital Abuse.
  • Appoint one digital-safety counsellor at workplace (2 Human Resources personnel & 5 associates).
  • Provide the information in printed collaterals.
  • Partner and mark up as a Digital Well Being Council.

Rural

  • Conduct seminars to educate and create awareness.
  • Encourage people to sign an offline/online Pledge against Digital Abuse.
  • Conduct theme based competitions, such as elocution and painting.
  • Appoint one digital-safety counsellor at Mandal (3 Resource Members).
  • Provide the information in printed collateral (Regional language)
  • Partner and mark up as a Digital Well Being Council.
The Team

The Team

Our team consists of a handful of people who have come together from different walks of life and who chose to walk the same path towards a common goal. Our Trust is adorned by Retired Justice Sri. Vangala Eswaraiah, Retired Inspector General of Police Sri. Kasinath Bathina I.P.S, Sr. Medical Doctor Dr. Vijay Bhasker Bolgam, Sr. Technocrats, Charted Accountants and other Corporate Company Employees with CSR backgrounds.

We also have many Digital Safety Experts and campaigners to echo our mighty strength. These people are highly experienced in Operations, Public Engagement, Training & Advocacy and Monitory & Evaluation. We also have with us, a few research scholars and people from fine arts background to develop visual and text content for End Now Foundation.

Our founder Anil Rachamalla is an Expert "Digital Safety Advocate". He is Speaker, Column Writer and Radio Jockey and is specialist in advocacy of digital detox, digital wellbeing, work:life balance and building a healthy relationship with technology..

We look forward to your continuous support for
Advocacy on Digital Safety

Partner With End Now

Partner With End Now

Partner with End Now Foundation by Establishing
Digital Well Being Council

Partnership Benefits

  • End Now Foundation will provide branding for Digital Well Being Council.
  • Collaborate and come up with solutions and share ideas.
  • Opportunity to represent your organization as a volunteer, orator, Digital Safety Expert or patron of End Now Foundation and publicly demonstrate your commitment to this fast growing, devastating problem.
  • Educational institutions and Corporates get free access to download free informative material, suitable for ages ranging from 5 years through adults.
  • Year-round access to educational literature which includes information about social media, digital hygiene, cyber Safety, netiquette and digital footprint.
  • Regular activities throughout the year which include expert broadcasts, awareness videos and educational events.
  • Enhancement of your organization’s policies on cyberbullying, cybercrime, smartphone addiction and online hoax news..
  • Personalized Acrylic / Digital Certificate for use on your institution or organization’s website, assets and materials.
How You Can Help

How You Can Help

Poster Campaign

Poster Campaign

Contact Us

Contact Us

Email

support@endnowfoundation.org

Address

Flat No: 403 & 404,

S.V.Sai Sreenivasam Appts,

Moosapet, Hyderabad – 500018

Telangana, India

Phone

+91 98663 92862